How to Become a Storytelling NonProfit
Communications is very simple -- those with the best stories succeed. Communicating with the media is also very simple -- journalists are always interested in human interest stories. And who has better and immediate access to interesting and newsworthuy human interest stories than nonprofit organizations? Storytelling is not about getting people to donate money or earn media coverage. It's about making your donors and the journalists most likely to be interest in your organization become drawn to your cause and feel committed to something bigger than themselves. Stories take audiences on a journey from thinking to feeling. When audiences move from thinking into their emotional selves with a storytelling approach, you are cultivating a more meaningful and significant relationship and more likely to have your stories told.
You'll learn to:
- Envision a atorytelling strategy to achieve your communication objectives
- Create a one page storytelling master plan
- Build on the essential story structure
- Appreciate the top 15 story ideas that media are typically drawn to
- Assess your organization's current storytelling efforts
- Find newsworthy stories to tell within your organiztion
- Craft the messages you want your stories to convey
- Find, cultivate and motivate an army of storytellers
- Determine the best reporters to pitch your stories
- Amplify your stories with social media
- Measure the results and build on your success
- and much more...
I will send you the handouts & advance reading within one business day of your registration along with a short questionnaire to complete so I can know a little bit about you and your organization before we get together. ~ Marilyn Jones
You will receive the ZOOM invitation link first thing in the morning of the webinar sent to the email address you used when you registered. Upon entry, your video will be enabled and your microphone will be muted. When the webinar starts, I will ask you one at a time, alphabetically by first name, to unmute and introduce yourself so we can get to know each other better before we begin. This webinar is limited to nine participants all from nonprofit organizations.
Event Information
Event Date |
April-19-2023 1:30 pm |
Event End Date |
April-19-2023 3:00 pm |
Capacity |
9 |
Cut off date |
April-17-2023 5:00 pm |
Individual Price |
$75.00 |
Location |
Zoom Video Conference |
We are no longer accepting registration for this event